Discussion Assignment Example | Topics and Well Written Essays - 1000 words

Discussion - Assignment Example Information gained contributes to the enhancement of purchase intentions. Further on the consumer moves forward in search of other competitors related to the same product category and then selects the one that best suits one’s need and purchase potentials. In this stage the consumer tends to deal with a plethora of options relating to the product and chooses the one that turns out to be the most applicable. Finally the consumer generally in the course of making high price purchases like luxury cars tends to continually revaluate the decision by focusing on gaining more information that further reinforces one’s purchasing intentions (Baines, Fill and Page 83-86). Automobile companies like General Motors to increase the level of consumer attention tend to enhance their relationship aspects has created a website that helps the consumers choose between a large number of options to select the vehicle suiting their needs. Further the website also informs the consumers relatin g to the different financing options and also the cost parameters related to the different models. General Motors in such ventures also tends to present to the consumers a comparison between its models with other models produced in the same category by its competitor firms. This mode of communication rendered enhances the dimension of consumer loyalty for the luxury goods company here acts as an effective advisor tending to meet the needs of the consumer. Moreover the level of consumer advocacy is enhanced by firms like General Motors inviting the people to take test drives of their models for a continual period of 24 hours. This strategy pursued helps in enhancing the consumer’s relation to the commodity thereby rightly increasing the likelihood for the purchase (Urban 77-81). Thus it is evident that use of information technology has contributed to the development of customer relationship activities for the luxury goods and vehicle companies thereby contributing to the devel opment of brand awareness. The enhanced use of internet based marketing and promotional events contributes to the pulling of consumer interests for the commodities in the pursuit of creating increasing the level of consumer awareness (McGovern, Court, Quelch and Crawford 74). Consumers of luxury good and vehicles further tend to search of new and innovative relationship aspects with the respective companies in the form of evidence of loyalty ventures through which they can earn rebates and occasional or promotional discounts. Introduction of loyalty schemes and creation of loyalty club by the companies tends to excite further consumer attention and interest in procuring the merchandises concerned from the concerned companies (Fournier, Dobscha and Mick 48). Consumption of a Luxury-Car from the Experimental Perspective The consumption patterns of consumers in terms of procuring luxury cars and merchandises tends to be largely governed by the opinions, value sets and attitudes develop ed by them in relation to their existing social and cultural framework. Again the preference patterns of the consumers are also governed in terms of the ideologies reflected by the different groups to which they relate to. Social and cultural affluences along with group influences tend to largely govern the purchasing patterns of the c

Should the outside world intervene to help the victims of violence in Research Paper - 2

Should the outside world intervene to help the victims of violence in Syria - Research Paper Example CON: No the outside world should not intervene to help the victims of violence in Syria because: 1. Supporting Syria militarily violates the policy of non-military support 2. Supporting the rebels could lead to militarization of radical rebels within Syrian rebel group 3. Supporting Syria militarily will set a bad precedence, which may prompt the upsurge of rebel groups in many countries. 4. Supporting the Syrian rebels would amount to infringing on the sovereignty of the country. 5. The variation in the support, where some countries support the Syrian government and others support the Rebels may build a rivalry amongst other countries, which is a threat to world peace. The conflict in Syria is among the most deadly in the entire world. Over 70,000 people are dead since peaceful protests turned into a bloody revolution (Foreign Policy, n.p.). Many of these casualties are innocent men, women and children. They are not combatants of any sort but have been victimized by the regime of Ba shar al Assad in an effort to suppress the uprising. As the Syrian conflict drags on, it is becoming increasingly clear that something must be done to end the bloodshed and arrive at an agreement between all of the parties involved in the conflict. Currently the international community and Syrians engaged in the battle are wondering what the best way to end this conflict is. I believe strongly that there are several good reasons the outside world should intervene to help the victims of violence in Syria. The first reason the outside world should intervene in Syria is the fact that innocent lives are being destroyed by a cruel, authoritarianregime. I believe that the free and powerful nations of the world have the duty to help spread the ideals of freedom and justice to all people. Sometimes this requires free nations to support revolutions that are violent and messy from a diplomatic perspective. Many innocent people are dying in Syria at the hands of a dictator (Innocent Victims, n .p.). This alone should be enough reason to get involved. One of the most important things that need to be done is to care for the people displaced to Jordan, Turkey and Iraq (Inside, n.p.). These refugees need to be housed, fed and clothed. This is the humane thing to do. The United States has given more money towards this effort than any other nation on earth. This is commendable, but my feeling is more can be done. I believe that the United States and the powerful nations of Western Europe and Asia that are free and democratic should support the rebels in Syria with advanced training, weapons and military personnel from their own armies (Foreign Policy, n.p.). A second reason for full military engagement in the Syrian uprising centers on the fact, it is the duty of all nations to safeguard human rights, despite no matter where they are being violated. Bashar al Assad does not understand anything other than brute force. His father and grandfather both suppressed uprisings in the p ast with brutal tactics (South, 22). The outside world should intervene to show him that human rights are fundamental, and thus he cannot brutalize his own people, because the world upholds human rights with a high esteem, and it is willing to help. A peaceful and stable Syria is the first step towards this goal (Marcus, n.p.). Another reason that the world should help to end the conflict in Syria by becoming more engaged is the fact that